Product placement, also known as embedded marketing, is a marketing technique where references to specific brands or products are incorporated into another work, such as a film or television program, with specific promotional intent. While references to brands (real or fictional) may be voluntarily incorporated into works to maintain a feeling of realism or be a subject of commentary, product placement is …
How Festivals Have Adapted to COVID-19 Some of the world’s biggest and most important film festivals, like Cannes and Telluride, were canceled altogether last year. Meanwhile, some others, like Toronto International Film Festival, New York Festival Film Festival, and Berlin International Film Festival, made their first-ever shift to fully online festivals in 2020 and early …
Back to Post Home Thank goodness for the Screen Actors Guild legal department for ensuring our rights on a movie set. The 2020-SAG-Aftra contracts include many new rights for actors shooting nude and semi-nude scenes, simulated sex scenes and intimate scenes. Work that involves nudity or simulated sex places performers in uniquely vulnerable situations. …
Back to Post Home Film and television production sets are often chaotic places, with dozens or even hundreds of people working together to create a memorable shot. Film sets typically include heavy set pieces and props; in a recent production for the iconic Star Wars franchise, a set piece dropped on actor Harrison Ford’s leg,breaking …
Back to Post Home “The key ambition in trailer-making is to impart an intriguing story that gets film audiences emotionally involved.” Movie Trailers consist of a series of selected shots from the film being advertised. Since the purpose of the trailer is to attract an audience to the film, these excerpts are usually drawn …
Back to Post Home When new writers set out to pitch a TV show, they often ask “How much do TV writers make?“, or “How much can I make from selling a TV show idea as a new producer or writer?” The answer is not one-size-fits-all. Also, how do TV production companies make money? …
TRADE SECRETS 101 It is the trade secret that often provides the company with a competitive edge against other businesses in the same competing market with products or services. The trade secret could increase revenue when no other company has the ingredient, knows the process or has the method in production to sell such products …
I’m getting ready to shop around my TV pilot script and a couple writers I know told me that I should get a good NDA drafted to protect my rights. Is that the best way to protect a television series? So to answer this question, I will start with the things every writer could and …
Back to Post Home The REAL News! A movie is the best investment one can make for the up-side potential vs. the risk. They’re better than real estate, blue chip stocks, gold, silver, precious stones, income-producing rental properties, futures, and treasuries, international currencies . . . better than anything, with the possible exception of …
It’s easier than ever to make a low-budget film with high production value, yet so many filmmakers still create films that look unpolished. More often than not, poor production value on independent films is a result of putting emphasis and effort in the wrong places, not as a result of not having enough money. …
Details that are often overlooked on smaller-scale films. Read More »
This statement from General Dwight D. Eisenhower encouraged Allied soldiers, sailors, and airmen taking part in the D-day invasion. It was handed to Allied troops stepping onto their transports on the eve of the cross-channel assault into Normandy. As Commander of the Supreme Headquarters, Allied Expeditionary Force, Eisenhower provided hope for those about to liberate …
The Federation has searched the net to find the top film festivals and their listed awards, for your convenience. Abu Dhabi International Film Festival(AED)Best Narrative Film: $100,000Special Jury Award: $50,000Best Director from the Arab World: $50,000Best Producer from the Arab World $25,000Best Actor: $20,000Best Actress: $20,000Best Documentary: $100,000Special Jury Award: $50,000Best New Director: $50,000Best Director from the …
A decade ago, the main challenge to California’s dominance in the movie industry came from north of the border. Toronto and Vancouver lured film shoots with the cheap Canadian dollar and government subsidies. Eventually, changes in currency rates diminished Canada’s allure, but Hollywood then found itself contending with a domestic threat: More and more …
I was setting here thinking of how I can better help Federation Members and I remembered I have a chart on how Funding works. Now this is by no means the only way to fund projects or businesses but it is a basic profile, enjoy and I hope this gives you some guide lines to …
Investing in Film is one of the best investments you can make, the benefits stretch far beyond the sales of box office tickets. DVD/Blu-Ray sales, television airings, Video on Demand (VOD) subscriptions and the sale of merchandise all count towards the net return a film makes and can continue to generate a net return for …
By Richard Wayne Cost of Making a Independent film! It really depends. The first cost is your camera. A DSLR capable of shooting something at least good enough to go online (something like monetized YouTube distribution) costs around $500 to $600 with two lenses. That being said, people have made some nice-looking footage …
By JOHN HARVIE MORRIS The Streets of Cusco My flight is closing in on Cusco Peru having left the bustling and historical city of Lima. The jungle and mountainous terrain below is mesmerizing and I am excited as to what adventures await and the people I will meet as I plan my daily shot …
With the explosion of new production on a variety of platforms, background actors arein demand, and earnings are up. But, increasingly, some members are concerned about the competition for the number of spots allocated for union background in SAG-AFTRA contracts as well as the lack of contract coverage in emerging production areas such as …
-NO THREAT AT ALL! Hollywood filmmakers tried to boycott Georgia if the fetal-heartbeat law goes into effect. But let’s be honest here: The TV and movie industry didn’t come to Georgia for its politics; it planted roots here because Georgia offers producers some of the most lavish tax incentives in the country — totaling <a …
